<p><em>The new round of Islamic banks in Indonesia is in accordance with the P2SK Bill which states that the spin-off of Islamic banks is carried out if Islamic assets reach 50% of their parent. This is an important note for an Islamic bank which is currently still a Unit Usaha Syariah (UUS)</em>[1]<em>. &nbsp;The current growth rate of Islamic Bank assets is still below 15% from year to year. In 2021, Islamic bank assets will grow 14% from the December 2020 baseline. This is also inseparable from the number of Islamic bank customers which are still very far from the total bank customers in Indonesia. It can be seen that the increase in the growth of Islamic bank customers is inseparable from the business strategy in finding customers who want to move/emigrate to Islamic banks. Leads Management is a way to accelerate the growth of sharia bank customers with marketing mechanisms/strategies that are in accordance with the products to be marketed. Priority and Product Type are the main capital in the implementation of leads management. And the implementation of Data Mining is very supportive in the analytical process in determining the Priority of Leads management implementation so that it is in line and in accordance with the Goals of the Company. so that it can be seen in a more focused manner regarding the analysis and implementation that can be achieved.</em></p>